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What’s Stress Got To Do With It?

By April 23, 2016January 15th, 2019No Comments
J. Kelly Hoey - Build Your Dream Network

Everything! Managing stress in essential to achieving success. Here’s how entrepreneur Suzanne Sinatra, Founder & CEO of deals with the many aspects of startup stress:

  • Entrepreneurship is an emotional roller-coaster. How do you deal with a particularly stressful day? I see stressful days as a time to reset because it’s not effective for my business to make emotionally based decisions. I enjoy speaking with my family and hanging out with my non-startup friends and their families. They all keep it real with me and that grounds me. I also watch reality TV shows.
  • In ONE sentence, the secret to succeeding as an entrepreneur is? Being scrappy, having street smarts and common sense — which isn’t so common.
  • What’s the most commonly held misconception about startups? That all you need is outside funding or to be part of an accelerator to succeed. Also, I need a white guy on my founding team to get funding.
  • Did you have doubts about launching your product? If yes, how did you overcome it? I thought because I don’t have an MBA, I’m not a millennial or have tech product that I wasn’t going to succeed. However, the more I shared with other women that I was creating a genital therapy pack to help ease vaginal pain, they fell in love with my idea and my confidence skyrocketed which propelled me to press on regardless of what the startup community perceives as shortcomings. Tenacity and knowing one’s strengths and weakness I believe is the key to entrepreneurship.
  • What’s your advice for aspiring startup founders? Believe in your idea/product, commit to the process. Be nice to every person you meet.

Read how other startup founders handle stress in my on-going series on

J. Kelly Hoey

Networking Expert + Career Transformation Coach + Author + Speaker, Kelly Hoey looks at "networking" through a new, modern, fresh lens, offering you (who are pursuing and perhaps struggling with your big ambitions), advice on how to connect for success in a hyper-connected world that is woefully short in its attention span. Her network-building advice is relatable, instilling confidence with actionable insights and practical information.