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Networking Q&A: Linkedin

By May 31, 2015June 6th, 2020No Comments
J. Kelly Hoey - Build Your Dream Network

I’m asked frequently for how to’s / tips for using Linkedin. What are your top 3 ways to use Linkedin for networking? What is the best way to maximize networking on Linkedin?

My Answer to these questions (and no this is not a paid endorsement): I love Linkedin for business networking. My top 3 Linkedin tips for networking (which I mentioned during a luncheon keynote to a Chamber of Commerce) are:

Get a professional headshot.

Aim to post an update 2-3 times a week with an article or an event of professional interest. I typically find posting during the weekday in the morning produces the most engagement with my network.

Using the summary section of your profile in a dynamic way (that is, create content which requires updating every 2 or so weeks). When you update your profile a notification is sent to all your contact and the revised portion of your profile is highlighted. Why not draw your connections back to your profile on a regular basis by pointing them to the information you really want them to see?

A few other LinkedIn networking tips:

Always personalize invitations to connect when you’re reaching out to someone you’ve just met. A customized message (“Nice to meet you at the December 5 Women in Business luncheon”) is more likely to result in a connection than the auto-connect “I’d like to add you to my professional network” message which LinkedIn provides.

Use the Slideshare feature to post content regarding your services, business or expertise.

Create a company page for your business.

Reach out when one of your contacts updates their profile, has a professional anniversary or updates their profile with a promotion or other career milestone.

J. Kelly Hoey

J. Kelly Hoey

J. Kelly Hoey is a problem solver who believes that most professional challenges—whether funding, landing a board position or getting a new job—are solved by tapping into networks.Kelly is a popular speaker on networking, community building and investing issues, especially as they relate to women, and has worked with the IEEE, PGA, Bank of America, Apple and countless others. Follow Kelly on Twitter @jkhoey and on Instagram @jkellyhoey and join the #BYDN community at www.buildyourdreamnetwork.com