The Crazy Thing About Networking – It’s Hard To Scale

By July 3, 2019No Comments
J. Kelly Hoey - Build Your Dream Network

This crazy thing called “networking” is about building strong relationships, taking smart, considerate actions to forge stronger bonds within your myriad of networks aka relationships, connections, communities. It seems “easy” on the surface (YOU know – just RSVP, just show-up, just hand out a business card…) and it isn’t, BUT it can be enjoyable again in spite of the confusion, social anxiety and overwhelming number of options.

To scale your career ambitions., you have to continuously do a very unscalable thing…..

You must spend time

  • thinking about
  • meeting
  • focused on
  • considering
  • listening to                                                                   

other people

HOW do you do that?

Start With EMPATHY


  • For the tasks you’ve laid out for yourself.
  • For the people you’ll be interacting with.
  • For the rollercoaster of emotions this crazy career or business journey you’re on is tossing up.

Let me guess. Does “empathy” sound too soft? Too intangible as an effective networking requirement? If so, then think about:

  • Affinity
  • Alliance
  • Preference           
  • Rapport                       
  • Insight                       
  • Disposition            
  • Practice           
  • Association
  • Responsiveness                       
  • Custom             
  • Comprehension           
  • Link             
  • Kinship
  • Community of interests           
  • Appetite           
  • Habit             
  • Forte           
  • Pattern             
  • Linkeage
  • Being there for someone           
  • Hitting it off           
  • Knack                         
  • Quirk                       
  • Bond
  • Routine                       
  • On the same wavelength             
  • Relevance           
  • Idiosyncrasy               
  • Tie 
  • A simpatico relationship

EMPATHY! THOUGHTFULNESS! CONSIDERATION! I can JUST imagine what is going through your head. Yes, this list relates to networking even though it does not contain words such as business card or ice breaker. 

Yes, I’m asking you to THINK hard and dig deeper when it comes to building your dream network.

Do YOU have the curiosity, creativity and persistence to pull it off?

Networking is not soft squishy stuff. It’s not a to-do list of easy-peasy make it happen immediately one-application-works-for-all sh*t. 

It’s hard. It takes time. It requires, well, empathy which means customization and personalization. 

Networking is hard because it is a human activity. And doing the hard part, the work, using your wildly creative, critical thinking human side ignites real connections and your networking outcomes! 

So be human and do the hard work. 

J. Kelly Hoey

J. Kelly Hoey

Kelly Hoey is the author of Build Your Dream Network (January 2017 / Tarcher Perigee). She has been lauded from Forbes (“1 of 5 Women Changing the World of VC/Entrepreneurship”) to Fast Company (“1 of the 25 Smartest Women On Twitter”) to Business Insider (“1 of the 100 Most Influential Tech Women On Twitter”) and Inc. (1 of “10 Most Well-Connected People in New York City's Startup Scene”). Empowering A Billion Women By 2020 included her on their list of the “100 Most Influential Global Leaders Empowering Women Worldwide”. Not bad for a former corporate lawyer. She’s a limited partner in two emerging tech funds (Laconia Capital Group and Lattice Ventures) and can frequently be found on Twitter @jkhoey.