How’s the networking love going? Don’t panic (or groan) at the idea of more networking. You pictured business cards and cocktail parties (again) when I said “networking”, right? Admit it!
But not so fast. That’s not what I think about when I think networking.
And this week, I want you to start really re-imagining what networking is. As I explain in #BYDN:
Not only do I hate walking into rooms filled with strangers, but I am deeply suspicious of anyone who says they really enjoy it. If you really, I mean really, enjoy stepping into a room where you do not know a soul, then you’re likely a fine-tuned, heat-seeking sales machine and I’d rather navigate the scent-spritzing gaunt- let of the perfume department at Saks than be cornered by you at a networking event.
So what is networking then? It’s every human interaction. And all those small, mundane, daily actions are opportunities to make a stronger connection. From #BYDN:
Do you have two minutes during your weekday morning to post an update on LinkedIn? That update could be a cross-selling opportunity for your business. Using the stairs or public transport might take you slightly out of your way, but what if you see that detour, not as a decision about transportation, but as an opportunity for a valuable interaction?
